Check out Sekonda Summer Time watches by clicking the pic

If you love The Saturdays then you will be excited about their new documentary The Saturdays 24/7. The first part of The Saturdays 24/7 sponsored by Sekonda Summer Time airs on ITV2 on Thursday 25^th August at 9pm. The show gives you an access all areas pass into the lives of the girls as they prepare for the release of their new album.

The new album is called ‘Headlines’. You will get to see The Saturdays as they promote this album, Headlines went straight into the album charts at number 3. The cameras follow them through gigs, TV appearances and photo shoots as well as giving you a glimpse of their private lives including choice clips of them learning to drive, celebrating a birthday (including a surprise sky diving trip) and having fun with their friends and families.

Plus every week The Saturdays will be showing an exclusive performance of one of their hits as a special treat for their TV audience.

The Saturdays 24/7 is a four part show, airing at the same time each week for the next four weeks. If you love The Saturdays sense of style then you should check out Sekonda Summer Time watches . The funky watches come in different summer themed colours, making them the perfect accessory for your summer wardrobe. Each one is embellished with crystals creating a hot look that you can dress up or dress down depending on your mood.

Sekonda Summer Time watches and the Saturdays 24/7 are a perfect match! Tell the time in style this summer and make sure that you and your Summer Time watch are in for all of The Saturdays TV shows.

Click the Picture to See our Accessorize Watch range

Our Accessorize watch collection has just arrived!  We have a gorgeous selection of charm bracelet watches and a couple of faux fur strap watches too.  This collection really hits the mark; it combines the essence of vintage glamour with the modern love of customisable style.

The ladies charm bracelet watches have cool different charms on them and come in different colours of metal so you will definitely be able to find one that suits your style.

Accessorize are a well-known high street brand. Their shop fronts are always eye catching and bright, their quickly changing product range keeps them at the front of the vibrant world of fashion accessories.  They are part of Monsoon Accessorize, a company that has been around for quite a few years now.  Accessorize began life as a range of jewellery in Monsoon shops, the unprecedented popularity of the range enabled Monsoon to create speciality Accessorize shops.

Monsoon have an ethical company ethos. They make sure that all of the companies that they deal with treat their workers well.   Their ethical watches don’t compromise on style so their beautiful fashionable designs won’t fail to win you over!

Check out our new collection of Accessorize watches by following the link.

Click the picture to buy Sekonda Summer Time watches

Fashion fans get ready because two hot new lines are going to be launched on Find Watches within the next two weeks. Both lines are aimed at individuals with a unique sense of style, we hope that you love them as much as we do.

Update: Accessorize and Summer Time watches are now in stock. See Accessorize watches . See Sekonda Summer Time Watches

The first range is made by Accessorize:

The Accessorize watch collection has loads of gorgeous charm bracelet watches made from different colours of metal. The watch face on these Accessorize watches are charms attached to the bracelet next to a variety of other charms. These watches are sure to be popular there is a style which will suit everyone. Some of the watches have ribbon wound through their links, others have a vintage look and some are ultra modern crystal embellished takes on the traditional charm bracelet. Made by Monsoon Accessorize and full of laid back summer charm these new watches are sure to be best sellers.

There are also a couple of faux animal fur strap watches from the Accessorize watches range which are always popular with our customers.

Click pic to see our Accessorize watches

The second range is a brand new collection Sekonda Summer Time :

Sekonda Summer Time watches are made for women who want to flaunt their vibrant personality. The watches come in a range of single colours including turquoise, white, blue, green and purple. Each one has a bezel set with crystals, giving them a glamorous finish. These watches are bang on trend for this season, 2010 summer fashion is all about bright bold colours for a look infused with vitality. Get a step ahead of the crowd and check out Find Watches collection of the limited edition Summer Time by Sekonda watches.

Both the Summer Time by Sekonda and Accessorize watches ranges will be available at FindWatches.co.uk very very soon…

Click to See More Police Watches

Police are always a step ahead. Police watches are hot contemporary fashion accessoriess and their brand ideology is always forward thinking. Their new international photography competition is designed to encourage their fans to get creative. The title of the competition is ‘Unique Moments’, they want to encourage (in their own words from their website), “active participation of all those who, with their lifestyles and artistic skills want to affirm their independence, creativity and uniqueness.”

There are few rules. Freedom of expression is tantamount to this competition. There will be three judges who will have the final word on the choice. Entrance is open to all regardless of status as a professional or amateur photographer. Digital image processing is permitted. All this together means that you can Be Younique, the only guideline is that the photo should be one that you have taken that in some way relates to the theme of the competition, a unique or unforgettable moment in your life. Obviously photos should not be of an obscene or violent nature.

The competition is going to run until the 30^th June 2010. You can enter photos on the Police website. So grab a camera and start taking some photos! There is a prize of 1000 euros for the best photo, and 9 other winners will receive a pair of Police sunglasses.

Police are the quintessential lifestyle brand for the urban generation. Their range of watches is unlike any other. Combining durability with cutting edge style Police watches are always best sellers here at Find Watches. At the moment we have a special promotion on certain Police watches. Purchase one of the selected watches and receive a free Police gift box containing a wallet and pen, retailing at £60! If you are stuck for ideas it would make a great present for Valentines day.

Follow the links to check out our selection of Police mens watches and Police ladies watches.

Click To See the Seksy Hidden Hearts Watch

Sekonda have been trading for almost 80 years. In that time they have gained control of 6.5% of the British watch market (GFK data 2006). Their market share makes Sekonda the U.K.’s best selling watch brand. It has held it’s position at the top of the market since 1988 and in 2006 they became the premier watch brand by both value and volume. Their firmly established position at the top of the market can be attributed to their aim of providing high fashion for high street prices; their slogan “beware of expensive imitations” sums this up.

Sekonda’s History

Originally Sekonda imported Russian watches for sale in the Western markets. They were involved with the first production of digital and quartz watches. Originally they sourced Soviet mechanical watches but moved their production to Hong Kong when quartz technology became highly desired. Their ability to instantly use new technology has been a large part of their success. In the 1980’s many fashion houses began to make their own watches, these included Police, Gucci, Guess and DKNY. The result of this was that market place competition grew exponentially but the size of the market did not also grow at the same rate.

The Solution

Sekonda’s aims are to provide attractive products at great prices with commendable service. The recommended retail price of products is chosen at the design stage. This places the pressure on the buyers to reduce the cost of materials rather than on retailers to sell at a higher price. Most of Sekonda’s watches can be bought for between £20 and £80 which is significantly less than their fashion house rivals. Sekonda also have extremely strict quality control procedures. Every watch is hand checked for problems, Sekonda have a return rate of less than 1% despite selling 1.6 million watches every year. Every retailer that I have spoken to has expressed satisfaction with the effective sales process and the after sales service.

One Seksy Brand

Sekonda have realised that consistently appealing to new generations of shoppers involves providing not only low prices and reliable products but fashionable designs as well. Their classic lines of Sekonda ladies watches and Sekonda gents watches have always been popular. Sekonda launched the Seksy and the One watch ranges to meet this new demand in 2004 and 2005 respectively. These two new ranges are specifically designed to appeal to their target demographic; young men and women aged between 25-35 years old.

These two ranges now account for approximetely 20% of all of Sekonda’s sales. The ranges emulate their fashion house counterparts in some ways; they have a penchant for naming key lines such as the perpetually popular Seksy Eclipse, they are stylish and trend led yet they remain affordable. The sales of Seksy watches over the last few years have exceeded expectations, they are one of the few watch ranges that consistently capture the public imagination which has led to very high volumes of sales. In essence the business model that Sekonda have created is based on relevant, targeted marketing actually backed up by good products at a reasonable price.

Logistical Management

Any business dedicated to creating fashion trends must be able to have a fast product turn around. Sekonda can create a new watch and have it in production within three months. This means that their cool hunters can capitalise on new styles within a relatively short time. They have product launches at least every six months to get their new products onto the market. Sekonda seem to manage this logistical nightmare efficiently. They have a good stock control system based upon perceptive market research and an excellent understanding of the impact of advertising strategies. As a retailer you can place an order with Sekonda and you will have the products extremely quickly. They have one of the shortest waiting times for product delivery in the watch sector. This is essential in a rapidly evolving marketplace. Sekonda claim to normally have one million watches in stock, but they aim to sell two thirds of these watches relatively quickly. They also have useful systems in place allowing retailers to order watches labelled with their own rather than Sekonda’s product codes, further enabling a quick transition to the customers wrist.

Advertising Strategies

Brand representation is a key element of the Sekonda’s success. Their marketing budget was 1.6 million in 2006 and 1.9 million in 2007 this has increased every year since. It is a significant amount of money but it has yielded impressive results. The budget is spent on traditional magazine advertising including features in magazines such as Closer, Heat, More, Nuts and Zoo. But they have also embraced new forms of advertising. Certain TV shows get a really high volume of viewers, examples include the X Factor and other programs featuring popular celebrities such as ‘A Night In With Cheryl Cole’ due to be broadcast in December 2009. Sekonda have sponsored these shows and others like them by placing distinctive idents in the advertising breaks. The idents feature a large picture of one watch and a telephone number which viewers could text to find their nearest Sekonda stockist. 1500 text enquiries were received in this way during ‘An Audience With Take That’ in 2008. This was the highest number ever recorded for this form of advertising in the U.K.. One of the impressive things about Sekonda’s advertising is that they have not only increased brand recognition but they have turned TV advertising into actual sales. The effect of the campaign has filtered right down through the sales network. Before Sekonda it was almost unprecedented to receive an enquiry for a specific watch that a customer had seen via an advertising campaign, but now every Sekonda retailer receives many enquires about these lines resulting in direct sales.

What’s Next?

Sekonda are always looking to increase their sales. They have recently branched into the travel retail market. This has provided the opportunity for in flight sales as well as a captive audience for any advertising they choose to run in the in-flight magazine. They believe that customers who have enough money to travel may well be interested in the products that they offer. They have made deals with a number of airlines and airports, resulting in their promotional material featuring heavily in in-flight magazines, flagship stores being opened at major airports and a number of stores at popular U.K. destinations and ex-pat communities including Dubai, South Africa, Spain and Egypt. At the moment U.K. customers across the world are responsible for approximately half of all Sekonda’s sales.

Police Fast Lane - Click For More Police Watches

Police are one of our most popular brands on Find Watches. So we are able to offer great discounts all across the range. The Police brand has become a by-word for cutting edge fashion since its creation in 1983 by Italian company De Rigo. Today Police are one of the pin-up brands of the urban lifestyle. When they began they created a trend-setting sunglasses range which prompted a fashion revolution by making this previously uncool practical item into a modern stylish accessory. Police watches, launched in 2003, evolved this tradition by taking a very traditional item and making it distinctively urban.  They continue to remain ahead of their competitors by constantly releasing new products that fuse wearability with designer individuality.

By catering for the young style conscious population they found a niche in the market which high profile celebrities were more than happy to endorse. Superstars Bruce Willis, George Clooney, David Beckham and Antonio Banderas have all been an integral part of building the Police brand and establishing the ‘ahead of the crowd’ image that Police are famous for.

Always moving ahead of the times Police products have evolved past the need for celebrity endorsement and have a new advertising ethos that focuses on real young people who represent their brand ideals by being ‘younique’. They are currently running a competition to find the new Younique face of Police for 2010 underlining their commitment to expressing individuality and to representing new talent and fresh ideas.

It may have started with sunglasses, but now Police sell perfume, jewellery, apparel and of course watches. Their focus is on the male trendsetter; they take the best of Gothic design, retro fashion and ultra contemporary style and materials. This unparalleled mix of inspiration constantly creates hot new items that the urban generation cannot get enough of. The jet set twingear watches have been really popular. But it is not just design that has got them where they are; Police watches offer a level of quality that take them away from disposable fashion and qualifies them as reliable tools. The Police Navy range is a prime example of this; high quality divers watches for men and women that don’t compromise on style in order to perform underwater.

You can see the whole range of Police mens watches here

and the whole range of Police ladies watches here.